Rewire / The reading · 13 of 22

Bonus — IKIGAI: Reason for Being

Three five-year lives, rated — the precursor that makes ikigai concrete.

By Seçil Sayhan7 min readRewire · the library

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Ikigai I — The Odyssey Plan

IKIGAI — Bonus Framework

(Ikigai)The Japanese Concept of “Reason for Being”

Why Ikigai Belongs with Rewire

Rewire upgrades your operating system.

But an upgraded operating system without direction is like a high-performance car with no destination.

Ikigai answers the question Rewire doesn’t: Where should this transformed version of you actually go?

Before Ikigai: The Odyssey Plan

“You cannot choose a destination you’ve never imagined.”

Before diving into Ikigai, there’s a powerful exercise from Stanford’s Design Your Life course: The Odyssey Plan.

Most people approach life planning with a single vision—one “right” path they’re trying to find. This creates anxiety, fear of wrong choices, and paralysis.

The Odyssey Plan flips this entirely.

Instead of searching for THE answer, you design three to five completely different versions of your possible future.

How The Odyssey Plan Works

Create 3-5 alternative life paths for the next 5 years:

Plan A: Your current trajectory, optimized
If you kept going in roughly the same direction but made it better, what would that look like?

Plan B: What you’d do if Plan A suddenly disappeared
If your current path was suddenly impossible, what would you pivot to?

Plan C: The wild card
If money and what people thought didn’t matter, what would you do?

Plan D (optional): The contrarian path
What if you did the opposite of what you “should” do?

Plan E (optional): The integration
What if you could combine elements from all the above?

For Each Plan, Answer:

  1. What would a typical week look like?
  2. What would you be creating or contributing?
  3. Who would you be spending time with?
  4. How would you feel in your body?
  5. What would give you energy?
  6. What would drain you?

Rate Each Plan (1-10):

CriteriaPlan APlan BPlan C
Confidence (Do you believe you can make this work?)_________
Engagement (How excited are you about this?)_________
Coherence (Does this align with who you’re becoming?)_________

Why This Works

The Odyssey Plan reveals something crucial:

There is no single “right” path.

There are multiple viable futures. When you realize this:

  • The pressure of “finding your purpose” dissolves
  • You stop being paralyzed by fear of wrong choices
  • You discover hidden desires in Plans C and D
  • You often create Plan E by combining the best elements

The Odyssey Plan clarifies direction. Ikigai refines it.

Ikigai II — The Framework

Four lists, the intersection map, and your ikigai statement.

The Ikigai Framework

Ikigai exists at the intersection of four elements:

The Four Questions:

  1. What do you love? — Activities that energize you, that you’d do even without reward
  2. What are you good at? — Skills and strengths, both natural and developed
  3. What does the world need? — Problems worth solving, value worth creating
  4. What can you be paid for? — Skills and offerings the market will compensate

The intersections create:

IntersectionWhat It CreatesWhat’s Missing
Love + Good AtPassionMoney + Impact
Good At + Paid ForProfessionJoy + Purpose
Paid For + World NeedsVocationPassion + Mastery
World Needs + LoveMissionMoney + Skill

Ikigai is the center — where all four overlap.

The Ikigai Discovery Process

Exercise 1: The Four Lists

Create exhaustive lists for each question. Don’t edit. Don’t judge. Just capture.

List 1: What I Love

  • Activities where time disappears
  • Topics I research without being asked
  • Conversations I never get tired of
  • What I’d do if money were irrelevant

List 2: What I’m Good At

  • Skills others compliment
  • Things that feel easy to me but hard to others
  • Where I consistently produce results
  • What I’ve mastered through practice

List 3: What the World Needs

  • Problems I see that frustrate me
  • Gaps I notice in how things work
  • Pain points I understand deeply
  • Changes I wish someone would make

List 4: What I Can Be Paid For

  • Current income sources
  • Skills others have paid for
  • Market demand I’ve observed
  • Value I’ve created that was compensated

Exercise 2: The Intersection Map

Draw four overlapping circles. Place items from your lists in the appropriate sections.

Look for items that appear in multiple circles — these are clues to your ikigai.

Questions to explore:

  • What appears in 3 or 4 circles?
  • What’s in only 1 circle? (These need development)
  • What’s completely missing? (These need cultivation)

Exercise 3: Odyssey Meets Ikigai

Take each of your Odyssey Plans and map them against the four Ikigai circles:

PlanLove?Good At?World Needs?Paid For?Total
AY/NY/NY/NY/N/4
BY/NY/NY/NY/N/4
CY/NY/NY/NY/N/4

Notice: Which plan scores highest? Which circle is most often missing?

This reveals where to focus: the path with the most alignment, and the element that needs development.

Exercise 4: The Ikigai Statement

Draft your ikigai in this format:

I use my [skill/strength] to [action/contribution] for [who you serve], resulting in [impact/transformation].

Examples:

“I use my understanding of neuroscience to help high performers design systems that work with their biology, resulting in sustainable transformation instead of burnout.”

“I use my storytelling ability to create content that helps parents raise emotionally intelligent children, resulting in generational change.”

Your ikigai statement will evolve. Start with a draft.

Pro tip: If you completed the Odyssey Plan, your highest-scoring path often contains the seed of your ikigai statement.

Ikigai III — Three Japanese Principles

Kaizen, wabi-sabi, shimatsu — how the search sustains itself.

Three Japanese Principles for Sustainable Transformation

1. (Kaizen) — Continuous Improvement

Kai () = change | Zen () = good

The philosophy: Small, continuous improvements compound into massive transformation.

Application to Rewire:

  • Don’t try to change everything at once
  • 1% better daily = 37x better in a year
  • Focus on the smallest possible improvement
  • Consistency beats intensity

Daily Kaizen questions:

  • What worked today that I can repeat?
  • What didn’t work that I can adjust?
  • What’s one small improvement for tomorrow?

2. (Wabi-Sabi) — Beauty in Imperfection

Wabi () = rustic simplicity | Sabi () = beauty of age and wear

The philosophy: Perfection is not the goal. Growth through imperfection is.

Application to Rewire:

  • Your transformation doesn’t need to be perfect
  • Setbacks are part of the process, not failures
  • The cracks are where the light gets in
  • Progress, not perfection

Wabi-sabi reframes:

  • “I failed” → “I learned what doesn’t work”
  • “I’m not ready” → “I’m ready enough to start”
  • “It’s not perfect” → “It’s real and it’s mine”

3. (Shimatsu) — Completing What You Start

Shi () = beginning | Matsu () = end

The philosophy: Honor is found in finishing, not just starting.

Application to Rewire:

  • Commit to the full 90 days
  • Don’t abandon the protocol when it gets hard
  • Completion creates identity change
  • “I am someone who finishes what I start”

Shimatsu practices:

  • Make smaller commitments you can actually complete
  • Celebrate completions, not just beginnings
  • Build a track record of finishing

Integrating Ikigai with the M.A.R.S.A. Method

MAP + Ikigai
Use the four lists to see what genuinely energizes you and what drains you. Your ikigai elements are data for the diagnostic.

ARCHITECT + Ikigai
Build your ikigai centre into the life you’re designing. Where are you already in alignment, and where are you off-centre?

REWIRE + Ikigai
Practise acting from your ikigai daily, and let the activities far from all four circles fall away.

SUSTAIN + Ikigai
Apply kaizen — the smallest repeatable improvement toward alignment — until it runs on its own.

ASCEND + Ikigai
Use wabi-sabi when you stumble and shimatsu to finish what you start, then aim the whole thing at something larger than yourself.

The Ikigai Assessment

Rate yourself 1-10 on each element:

ElementCurrent StateDesired StateGap
Living what I love___ /10___ /10___
Using my strengths___ /10___ /10___
Serving real needs___ /10___ /10___
Being compensated___ /10___ /10___

Total alignment: ___ /40

Interpretation:

  • 32-40: High ikigai alignment — optimize and protect
  • 24-31: Moderate alignment — identify which element needs attention
  • 16-23: Low alignment — significant redesign needed
  • Below 16: Survival mode — focus on one element at a time

Weekly Ikigai Check-In

Add to your Rewire weekly review:

This week, I spent time on:

  • What I love: ____%
  • What I’m good at: ____%
  • What the world needs: ____%
  • What I’m paid for: ____%

One adjustment for next week to increase ikigai alignment:

Final Reflection

The Japanese don’t ask “What is your purpose?” as if it’s one thing to discover.

They ask “What makes your life worth living?” — and the answer is lived daily, in small moments, in continuous refinement.

Ikigai isn’t found. It’s cultivated.

Rewire gives you the operating system.
Ikigai gives you the direction.

Together, they create transformation that matters.

“Ikigai exists in the small daily choices.”